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Vermont Regulators Aiming For Go-Live By End Of Year In Competitive Market 5575p

'Aggressive' timeline is set and revenue share won't be only key driver to selecting operators 48p21

Jill R. DorsonJill R. Dorson
June 23, 2023
in Regulation

Getty Images 5e4n51

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When New Hampshire lawmakers monopoly on both retail and digital betting in exchange for a 51% cut of revenue.

While those in neighboring Vermont would like to see a similar take of revenue, Dept. of Liquor and Lottery Commissioner Wendy Knight said revenue is one of three key priorities for her agency, which has a goal to make sure those in Vermont are protected, educated, and have options.

The plan is to have wagering live by the end of this year.

“It’s been the intention all along to have competition. The sports betting committee recommended that, governor talked about that, and the legislature wants that,” Knight told Sports Handle Friday. “That’s the intent. The legislature was really clear, that maximizing revenue is not the top priority. … It’s consumer protections and moving off the illicit market. So there are really three top priorities, and maximizing revenue doesn’t top any of them.”

Knight’s agency has created the Request for Proposals that operators will complete in their quest to win one of up to six wagering platforms in Vermont. The Dept. of Liquor and Lottery Board of Directors last week approved the evaluation criteria that will be included in the RFP and plans to approve the “enhanced procedures” that will also be included in the RFP at a July 17 meeting.

The enhanced procedures are Vermont’s version of wagering regulations — Knight said the process for enhanced procedures is nimbler and quicker than developing regulations, making it a better fit for rules around a new offering in the state.

The proposed signed sports betting into law.

High revenue share or tax a deterrent 4f336y

Vermont’s new law allows for a minimum of two digital platforms and a maximum of six. Retail wagering is not legal. The legislation does allow for the state to have a single operator, but only if all others don’t meet the criteria to operate in the state.

What will make the bid process most interesting — as it did in New Hampshire — is that the legislature did not set a firm revenue-share rate, meaning that operators will have to include what they will offer the state in their bids, and that number could be negotiated. The legislature set the minimum revenue share at 20%, which is on the higher side of tax or revenue shares across the country.

Of the 39 U.S. jurisdictions where wagering is legal, eight have tax rates of 20% or more and five have rates of 50% or more. In Delaware, New Hampshire, and Rhode Island, one operator has a monopoly and all are managed by the state lottery.

In operators took a as the state is too small to merit paying a 51% tax. Arkansas’ population is about 3 million, compared to Vermont’s 647,000.

Regulators in Vermont aren’t blind to the small size of their state. In a board meeting last week, there was discussion about how the size of the state could be a challenge for operators, but that the goal was to make it attractive enough that those betting have choices.

Running Top 20 #SportsBetting handles for May (1/2)

1 New York $1.36B
2 New Jersey $778.85M
3 Pennsylvania $495.59M
4 Massachusetts ~$455M
5 Maryland $320.2M
6 Michigan $305.28M
7 Indiana $283.44M
8 Tennessee $279.79M
9 Louisiana $193.59M
10 Iowa $147.72M#GamblingTwitter

— Chris Altruda (@AlTruda73) June 22, 2023

Regulator got ahead of the game 5n5w6f

Knight said her group started work on the RFP and enhanced procedures long before the legislature approved wagering, in an effort to make it sure it would be ready for launch by the end of the year. From here, she expects the RFP to be open for bids by the end of July.

The lottery hasn’t settled on how long the RFP will be open, but since Knight is calling the timeline “aggressive,” it will likely be in the 30-60 day range, which would then give the regulator time to review and negotiate bids and vet potential operators.

The RFP will include two key sections: technology and revenue. Applicants will be graded on responsible gambling programs, integrity, ethics, compliance history, strength of sports betting program, and more. Some sections will be weighted more than others. On the revenue side, the higher the share, the more points are available.

Vermont has already contracted with Gaming Laboratories International and sister company Bulletproof to help it move through the regulatory process. GLI consults with more than half of all legal U.S. jurisdictions.

Vermont just legalized sports betting, so we put together this handy Q&A to walk you through how it's going to work –> https://t.co/nLERnLnyjF #vtpoli

— April McCullum (@april_mccullum) June 16, 2023

Multiple operators followed the legislative process, testifying at hearings and offering input. Despite the size of the state, it’s not unreasonable to think that there will be plenty of interest. Wyoming, the least populated state in the nation.

Since Vermont is on the back slope of the legalization curve, stakeholders there have had lots of opportunity to study and learn from other jurisdictions’ experiences. Lawmakers meticulously crafted a law that they thought fit the state, placing a on consumer protections and education programs. They also gave the regulator the ability to be agile and respond quickly, with Knight heavily engaged in the legislative process.

“I think the message I got loud and clear is to make sure you put the intent and framework into statute and you have as much flexibility in regulation as possible,” Knight said. “I think we benefited immensely by having such tri-partisan for this.”

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Jill R. Dorson

Jill R. Dorson 5m3w5e

Jill has covered everything from steeplechase to the NFL and then some during a more than 30-year career in sports journalism. The highlight of her career was covering Oakland Raiders during the Charles Woodson/Jon Gruden era, including the infamous “Snow Bowl” and the Raiders’ 2003 trip to Super Bowl XXXVII. Her specialty these days is covering sports betting legislation across the country. You can reach Jill at [email protected]

This site contains commercial content. We may be compensated for the links provided on this page. The content on this page is for informational purposes only.

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